Vision, Mission, and Values


Our Vision

Our vision is to be recognised as the trusted leader and voice of oral healthcare in Southern Africa.

Our Mission

Our mission is to promote the interests, and serve the needs, of our members and above all encourage optimal oral healthcare for all South Africans.

Our Core Values

Our core values are what we call 2π / 2 (PIE):

  • Professionalism
  • Innovation
  • Excellence
  • Passion
  • Integrity
  • Empathy